electro pop culture

For over 128 years, Renault has been making its mark beyond the automotive world. Through partnerships, cultural commitments and its presence at major events, the brand reaches a very wide audience, not just car enthusiasts.  

    electro pop culture

    • From le défilé renault® the carwalk to trade shows, from cultural festivals to major sporting events, Renault creates countless opportunities to meet its audiences in France and around the world. At every appearance, the brand brings together innovation, emotion, and proximity. Values it passionately shares with its public.     

       

       

    • Renault is deeply committed to the world of sport, partnering with leading clubs and landmark events. These collaborations reflect the brand's ambition to create connection, spark emotion and celebrate movement in all its forms.

    • Renault is champions culture through artistic initiatives and creative partnerships. Staying true to its spirit of innovation and sharing, the brand supports contemporary artists, designers and creators across disciplines through the Renault Art and Culture Fund.

    connecting with the public

    le défilé renault® the carwalk, every day in Paris

    Le défilé renault® the carwalk is far more than an exhibition centre. It is a unique space dedicated to automotive pop culture. It's a cultural hub featuring a showroom, boutique, restaurant and programmed events. Open to all, at 53 Champs-Élysées Paris, people are brought together, surprised and inspired.
    • France rugby
      As a premium partner of France Rugby, Renault supports the men's and women's teams of the XV de France, France 7 and U20. Commitment, team spirit, performance, inclusion - these are all values that resonate in the field and at the heart of the brand.
    • AS Monaco
      As a premium partner of AS Monaco, Renault combines e-mobility with European prestige. An strong statement of its long-term commitment to professional sport in France and internationally.
    • Paris Football Club
      Renault renews and strengthens its partnership with Paris FC. Together, they promote accessible, inclusive and community‑driven sports.

    sports partnerships

    Roland‑Garros

    Premium partner of Roland-Garros since 2022, Renault has renewed the partnership until 2031. This long-term commitment reflects the shared values of both brands: inclusivity, responsibility, outreach and social impact, on and off the court.

    Give Me 5

    Renault supports young people and priority neighborhoods through the Give Me 5 social programme, renovating tennis courts and playgrounds across Europe, Africa and Latin America to make sport more accessible.

    and more...

    • artistic concepts
      these innovative artistic concepts celebrate the brand's heritage and project it into an inspiring vision of the future
    • mobility objects
      exclusive collaborations with leading French start-ups developing mobility solutions, embodying Renault‘s pioneering spirit
    • co-creations
      lifestyle, leisure and fun products co-created with iconic French brands
    • JO&JOE Suite N°4
      when the spirit of Renault 4 takes over a hotel suite

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